Interviews are your chance to audition your company so make sure you aren’t leaving your applicants with a poor impression.
Check your techniques and remember….
1. THE SALES PITCH
Competition for top talent has always been intense. That has never been truer today as companies not only look for someone who can do the work but contribute positively to the company culture. Unfortunately, this has led to too many interviews becoming high-pressure sales environments. In the end, this red flag leaves the candidate with one less-than-positive thought: “If this is such a good position at what you say is a great company, why are you trying so hard to sell me on the opportunity?”
2. THE BORE
During a job interview, candidates are marked down significantly for not preparing for a specific employer; they are expected to know the company’s mission, product or service, and culture. And yet many candidates leave an interview feeling like they’ve just answered the exact same prepared questions as every other candidate. The best interviewers, and companies, spend the time required to thoroughly research the candidate. This allows the interviewers to develop a question set specifically designed to learn more about that candidate’s ability to do the work, contribute immediately to the team and fit into the existing company culture.
3. THE FAILURE
After the interview, the candidate only has three questions:
- Am I in the running for this position?
- When will I hear from you again?
- When will your decision be made?
In today’s job market, an employer who does an excellent job of deliberately answering these two questions wins the trust and respect of the candidate. Those that don’t leave the candidate wondering if they’ve just wasted their time. More important, they wonder if this is really the kind of company worth investing further time and energy into.
A few other things to consider…
- With multiple interviews there needs to be coordination between them. Few things can turn a candidate off more than interviewing with five people and have each of them ask the same questions. Make sure the interviewers share what each will cover.
- The interviewer or hiring manager is trying to make a very important decision for the company, but remember that the candidate is making a truly life-altering decision. Some candidates hesitate to ask questions for fear of being evaluated. It’s important that the hiring manager creates the kind of rapport that allows the candidate to speak up.
- Most inexperienced interviewers talk entirely too much during the interview. While it is your responsibility to sell the candidate on why your company is a good match for them, the interview really is the time for the candidate to be allowed to shine. It’s the one time when people are allowed to talk about themselves and show off!